Hughes. At your service for 100 years.

Humble beginnings

Since 1921, Hughes has been run by a family, for families, with service at our heart. Though our business has evolved and adapted over time, this core value hasn’t. 

Founded in Lowestoft, Suffolk in 1921 by Frank Hughes, the company originally rewound electrical motors for fishing boats. They bought their first shop in 1928, building and selling radios.

Keeping it in the family

When Frank passed away, his children Peter, Phyllis and Jim took over the company. Almost 100 years later, Hughes remains a true family business under the third generation of Robert and Jeremy. 

Because of our roots, we understand what is important for a happy home. Appliances and technology are a part of the family. They shape family memories and connect us with moments.

Evolving with the times 

Hughes’ history saw them quick to embrace and introduce new technologies, such as TVs and labour-saving kitchen appliances. Through renting, these products became affordable for the typical household in the post-war austerity years and the company’s engineering experience meant they could offer repairs too. 

This service continues to play a pivotal role in the current marketplace, offering peace of mind to homes and families.

Major growth, same service

Into the new century, Hughes has grown into the country’s fourth largest specialist electrical retailer and the second largest provider of rented home entertainment and kitchen appliance rentals. A successful trade division provided kitchen appliances to the London 2012 Olympic Games and Glasgow 2014 Commonwealth Games. 

With more than 100 fully trained electrical engineers, the commitment to service and hassle-free home electricals remains undimmed.

Affordable, upgradable, reliable. 
The same today as it was a century ago.
At your service.
From our family to yours.

Benefits of rental


Spreading the cost makes latest tech affordable

Free upgrades

Keep up to date with free annual upgrades

Free repairs

Free servicing and repairs from experienced engineers

Huge range

100s of products from the biggest brands

Flexi-Pay options

You can choose to pay monthly or annually

Free delivery

Free delivery, installation and demonstration

Three steps to a happy home
1. Choose Product
Big brands, wide range - we've got something to suit every budget.
2. Free Delivery
Free delivery and installation, plus a friendly demonstration. All part of the service.
3. Hassle-free
We'll take care of any repairs and replacement, so you can relax and enjoy home life.