Norwich City Centre Store Details

  • Hughes
  • 17/21 White Lion Street
  • Norwich
  • Norfolk
  • NR2 1PX

  • Tel. 01603 660935
  • Opening Hours
  • Store Image
  • Store Image
  • Store Image

Click here to email: Dean at our Norwich City Ct Electrical Store.

Our fantastic White Lion Street branch is situated in the heart of Norwich at the Back of the Inns, just outside the entrance to the Castle Mall shopping centre. This well-known city centre store has been here for more than 40 years!

Just two minutes’ walk from the beautiful Norwich Castle and the central bus route and a ten minute stroll from Norwich railway station, our shop is conveniently situated on a pedestrian walkway with several parking facilities nearby, including the Castle Mall and Chapelfield multi-story car parks.

We have a nearby collection point in the loading bay (by Primark) and we’ll happily help to carry any purchased items to your car or can arrange for you collect from our Hughes Plus store on Mason Road. If you are making a large purchase we are happy to cover the price of one hour parking - ask staff for details.

Our White Lion Street store has a number of specialist areas and many amazing products on open display. We have a large 1st floor which has a huge range of the latest LED large screen televisions (19" to 65") and the latest 2014 models including the new 4K resolution and the new curved LED sets, displayed and available for a demo in the heart of Norwich – they’re a must see!

We have a huge range of audio products; small portable radio’s from brands such as PURE and ROBERTS, Bluetooth speakers and MP3 docks from BOSE and RUARK , micro and mini systems from SONY, PANASONIC and SAMSUNG, A/v amps from YAMAHA, PIONEER and DENON. We also specialise in a range of 2 channel stereo hi-fi amplifiers from MARANTZ, TEAC, ARCAM, and ROKSAN. All these can be packaged with our speakers from MONITOR AUDIO, KEF, WHARFDALE and MISSION. We can supply you turntables from various manufacturers, including PROJECT. Our demonstration room allows you to listen to products in a home-like environment before purchasing or you can try the product in your own home using our home-trial option (ask staff for details).

In our Hughes Norwich store we stock the two most popular Wireless Streaming systems - the entire range of the award-winning SONOS products including the new SONOS PLAY1 speaker and the Brand new DENON HEOS system! They're both wireless music systems which allows you to play music anywhere around the home from various speakers. Also the SONOS PLAYBAR is one of the many Soundbar’s that we have on show here in Norwich. Come in for a demo – we can even stream YOUR music!

On the ground floor we have a great range of the latest tech and gadgets including iPads, tablets, camera's, camcorders and laptops. We can show you how to use them and you can get to grips with them on one of our demo bays which allow you to have hands-on experience before purchasing.

On display we have a great range of handpicked models of washing machines, fridge’s, freezers and cookers. All models are available to buy or rent for as little as £3 per week!

Locally, we deal with a lot of the letting agents and landlords (including Northwoods lettings and William H Brown) as we’re able to take care of the appliances in their properties promptly. We are familiar faces at the UEA (University of East Anglia) too, meeting newcomers at the Fresher’s Fair and getting them set up with economical and hassle-free appliances and tech.

Like the sound of what we can offer but have difficulty getting in to us due to location, time or simply a bit bewildered by too much choice? We can still help you via our fantastic SMARTHOME service. With our Smarthome service one of our helpful, knowledgeable trained staff will visit you in your own home for free, to offer advice and a no-obligation quote, at a time which is convent for you!


Manager Dean Porter started in our Mason Road superstore 13 years ago and has been at White Lion Street for seven years. Married with two boys, Dean’s very knowledgeable of all areas of the business and products. If you’re after a ringer for a tech quiz, he’s your man.

Assistant Manager, Liam, has been with Hughes for ten years and is our computer tech, media transfer and HHD expert. A social media fan, when he’s not Tweeting, Liam can be found DJing in Norwich. Not surprisingly, Liam is our go-to man for all things hi-fi.

If it’s white goods you’re after then Kevin is the man to help. With 40 years experience, in various shops, he has a very in-depth knowledge of white goods; recently Kevin’s undertaken specialist training with Miele, Bosch and Siemens.

Tom has been with the team for 5 years and is our rental expert. Tom can advise on the benefits of worry-free servicing and the amazing range of rental products we have available. Tom would love you to come in and listen to the latest Sonos vs Denon Heos demo he has devised, If you're thinking about one of these latest techs then its a must listen. So from wireless streaming to kitting out your home with the latest domestic appliances, Tom can help you.

Mark H is well-known to our loyal customers, many of whom refer to him as ‘The Cheeky One’! Mark has been here for 7 years and deals with large orders and can count, amongst others, local care centres, holiday & caravan parks as his returning customers. A Dad of one, he’ll always be keeping your little ones quiet with CBeebies & Nickelodeon beaming from the amazing curved TVs in store!

Alan joined us fairly recently from well-known Norwich city centre sports store Pilch. Knowledgeable about all things sport, Alan is very excited to be dealing with the entire new tech and is particularly good at IT products!

Jake is so enthusiastic about our customers getting the best from their home technology that we often receive some really good feedback that he gives the best demonstrations! Despite only joining us last year, Jake’s our Sky champion and has vast experience in multiroom audio set up and is a trained Marantz separates specialist.

Meghan joined us early in 2014 and is a huge fan (and customer) of our fantastic TV rental deals. Our regular customers are delighted that Meghan has become a full time member of the team and really appreciate her ease in operating and explaining Windows 8 laptops and tablets. Also with her recent Sky training she'll be able to sort any questions you may have!

Scott is our former student turned electrical guru! He's our newest member of our team but a lot of past experience with tech having worked for a leading mobile phones retailer, he loves to try out the latest gadgets and he'll give you his expert opinion and a great demonstration no matter what you're looking to purchase.

Jack is part time but what he lacks in hours, he more than makes up in helpfulness! He's recently had seperates and Hifi training and is keen to show off his new knowledge. If its Audio you're after then he's your man!

Lauren joined us in spring 2014, She's the youngest member of our team (which means she often has to explain the newest things to us!) . shes keen to answer all of your questions and find the right product to matches your needs!

No matter how much or how little you understand about technology, we are confident that we have the right team, right products and right prices for YOU and look forward to meeting customers, old and new, at our White Lion Street, Norwich store. Great local customer service at internet prices! Follow us on Twitter @HughesNorwich and find us on Facebook

We’ll beat any deal within 10 miles, so if you’ve found something you like in Richer Sounds, John Lewis, Currys or Gerald Giles come and visit us to see what we can do.

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