Norwich City Centre Store Details

  • Hughes
  • 17/21 White Lion Street
  • Norwich
  • Norfolk
  • NR2 1PX

  • Tel. 01603 660935
  • Opening Hours
  • Store Image
  • Store Image
  • Store Image

Click here to email: Michael at our Norwich City Ct Electrical Store.

Our fantastic White Lion Street branch is situated in the heart of Norwich at the Back of the Inns, just outside the entrance to the Castle Mall shopping centre. This well-known city centre store has been here for more than 40 years!

Just two minutes’ walk from the beautiful Norwich Castle and the central bus route and a ten minute stroll from Norwich railway station, our shop is conveniently situated on a pedestrian walkway with several parking facilities nearby, including the Castle Mall and Chapelfield multi-story car parks.

We have a nearby collection point in the loading bay (by Primark) and we’ll happily help to carry any purchased items to your car or can arrange for you collect from our Hughes Plus store on Mason Road. If you are making a large purchase we are happy to cover the price of one hour parking - ask staff for details.

Our White Lion Street store has a number of specialist areas and many amazing products on open display. We have a large 1st floor which has a huge range of the latest LED large screen televisions (19" to 65") and the latest 2014 models including the new 4K resolution and the new curved LED sets, displayed and available for a demo in the heart of Norwich – they’re a must see!

We have a huge range of audio products; small portable radio’s from brands such as PURE and ROBERTS, Bluetooth speakers and MP3 docks from BOSE and RUARK , micro and mini systems from SONY, PANASONIC and SAMSUNG, A/v amps from YAMAHA, PIONEER and DENON. We also specialise in a range of 2 channel stereo hi-fi amplifiers from MARANTZ, TEAC, ARCAM, and ROKSAN. All these can be packaged with our speakers from MONITOR AUDIO, KEF, WHARFDALE and MISSION. We can supply you turntables from various manufacturers, including PROJECT. Our demonstration room allows you to listen to products in a home-like environment before purchasing or you can try the product in your own home using our home-trial option (ask staff for details).

In our Hughes Norwich store we stock the two most popular Wireless Streaming systems - the entire range of the award-winning SONOS products including the new SONOS PLAY1 speaker and the Brand new DENON HEOS system! They're both wireless music systems which allows you to play music anywhere around the home from various speakers. Also the SONOS PLAYBAR is one of the many Soundbar’s that we have on show here in Norwich. Come in for a demo – we can even stream YOUR music!

On the ground floor we have a great range of the latest tech and gadgets including iPads, tablets, camera's, camcorders and laptops. We can show you how to use them and you can get to grips with them on one of our demo bays which allow you to have hands-on experience before purchasing.

On display we have a great range of handpicked models of washing machines, fridge’s, freezers and cookers. All models are available to buy or rent for as little as £3 per week!

Locally, we deal with a lot of the letting agents and landlords (including Northwoods lettings and William H Brown) as we’re able to take care of the appliances in their properties promptly. We are familiar faces at the UEA (University of East Anglia) too, meeting newcomers at the Fresher’s Fair and getting them set up with economical and hassle-free appliances and tech.

Like the sound of what we can offer but have difficulty getting in to us due to location, time or simply a bit bewildered by too much choice? We can still help you via our fantastic SMARTHOME service. With our Smarthome service one of our helpful, knowledgeable trained staff will visit you in your own home for free, to offer advice and a no-obligation quote, at a time which is convent for you!


Steve - Steve joined us in June 2015, having previously worked in Modelzone and Amefa. Outside work, Steve is quite the accomplished bass guitarist, so it’s no surprise that his favourite area is audio and HiFi. Steve puts his breadth of musical and audio knowledge into helping customers with music systems and audio set ups.

Dante - Dante joined late in 2015, having previously worked for Wetherspoons, the East of England Co-operative and HOME fundraising. As an avid entertainment fan he is always happy to help create a synergy of sound and vision for the home.

Tom – Tom joined in August 2015 as a part-timer. Tom’s favourite area is in audio and televisions but he has.

Michelle - Michelle joined the team back in October 2015. Although new to retail work, Michelle has a wealth of knowledge already in portable audio devices, particularly Bluetooth speakers.

Nick - Nick has been with the company 2 years. Previously at our Mason Road branch he has great knowledge in all areas but his speciality is in I.T products.

Keelan - Keelan joined in May 2015. Being a recent graduate of Computer Games and Visual Effects, his favourite area is computers and audio but is also passionate and knowledgeable about TV and Audio.

Karl Topley - Branch Manager- Karl joined Hughes back in 2012 previously working at Bennetts. Originally beginning his Hughes career as a salesperson at our Mason Road branch, Karl is now the manager at our White Lion street. He has wide range of knowledge of all products that Hughes has to offer.

Michael Johnstone – Sales Floor Manager – With 16 years’ experience working for Hughes, Michael has a wealth of knowledge spanning most aspects of the electrical retail industry. He has a passion for audio products and can provide advice on all of the latest advancements.

Kevin - Kevin is the longest serving member at White Lion Street. He joined the company back in 1974. With a wealth of experience working in larger and smaller branches, Kevin knows everything about rental – from a small TV to a full home cinema set up. Whatever you want to rent, Kevin is the go- to guy.

Alan - Alan has been with the company for just over two years , joining us from another family business: Jarrolds. Alan is involved in local musical theatre and enjoys music in general. Particularly knowledgeable about rental, Alan can help – with no theatrics!

Whether you’re looking to buy, rent or just get impartial and informed advice, the White Lion Street team are happy to help!

Clearance Items for Norwich City Centre  ‐  only available for collection.


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